Enter your product or service, target keywords, and unique selling point — and get a complete set of Google Ads headlines and descriptions, written to Google's character limits and optimized to drive clicks.
TextCharm's Google Ad Copy Generator writes the headlines and descriptions for your Google Ads — already trimmed to fit Google's character limits and structured for Responsive Search Ads (RSA). Enter your product, target keywords, and what makes your offer unique, and get a full set of ad copy options ready to paste into Google Ads Manager.
Writing Google Ads copy is deceptively hard. Each headline has to work independently and in combination with others. Keywords need to appear naturally. The USP needs to land in under 30 characters. And every word has to earn its place when you're competing for attention on a results page. This generator handles all of it — so you can focus on bidding, targeting, and the campaign strategy that actually wins.
A complete set of Google Ad copy in three steps.
Enter the product or service you're advertising and the keywords you're targeting. Keywords you include here will be woven naturally into the headlines — which directly influences your Ad's Quality Score and click-through rate.
Optionally include your unique selling point — what makes you the better choice — and a call to action. These are embedded into the copy so your ad doesn't just describe the product, it gives a searcher a reason to click right now.
Review your headlines and descriptions, pick the strongest options, and paste them directly into your RSA ad group in Google Ads Manager. Mix and match headlines and descriptions to create the best-performing combinations.
A complete Google Ad requires two components — headlines and descriptions — each with strict character limits. The generator handles both.
Short, punchy lines that appear at the top of your ad in blue. Google rotates them in combinations of up to three, so each headline needs to work on its own and alongside others. Keywords here directly improve your Quality Score.
Longer lines shown below the headline — the space where you expand on the offer, reinforce the USP, and deliver the call to action. Google shows up to two at a time, rotating to find the best-performing combination.
Responsive Search Ads let Google test combinations of your headlines and descriptions to find what performs best. The more distinct options you provide, the better Google can optimise. The generator gives you varied, non-repetitive options designed for RSA rotation.
Not just words that sound good — ad copy that respects the format, the character limits, and the mechanics of RSA ranking.
Every headline stays within 30 characters. Every description stays within 90. No trimming required when you paste into Google Ads Manager — the copy is ready to go as generated.
Your target keywords appear naturally in the headlines — which signals relevance to Google and improves your Quality Score. A higher Quality Score means lower cost-per-click and better ad placement, even against higher bids.
Your unique selling point and call to action are woven into the copy — not appended awkwardly at the end. The result is ad copy that feels purposeful and specific, not generic.
Each headline and description takes a distinct angle — benefit-led, keyword-focused, urgency-driven, social proof — so Google's RSA algorithm has genuinely different options to test and rotate against each other.
Generate Google Ad copy in 27 languages. Run international campaigns without a separate copywriting or translation workflow for each market.
What usually takes multiple rounds of copywriting review is done in under 10 seconds. Run the generator once, tweak any lines you want to adjust, and move straight to setting up the campaign.
Anyone running Google Ads who wants better copy, faster — without a dedicated copywriter for every campaign.
Write ad copy for new products, seasonal campaigns, and promotional offers without briefing a copywriter every time. Generate, review, and launch — in minutes.
Craft benefit-led, keyword-optimised ads for feature launches, free trial campaigns, and competitor targeting. Get copy that speaks to searcher intent — not just product features.
Compete for local search terms with professional ad copy that highlights what makes your business the right choice. No agency required — brief the tool and launch.
Draft first-round ad copy for client campaigns at speed. Use the generator to produce a solid set of options, refine the strongest lines, and get to approval faster without sacrificing quality.
Stop guessing at headlines. TextCharm generates keyword-optimised, character-limit-compliant Google Ad copy in seconds — so you can launch faster and test more.
No credit card required. Free credits included on sign-up.