Social Media

The right hashtags for every platform — generated in seconds

Describe your content, choose your platform — TextCharm generates a complete hashtag strategy grouped by niche, mid-tier, and broad reach, with a copy-ready full set at the bottom. Works for Instagram, TikTok, LinkedIn, and Twitter.

2
Credits per generation
4
Platforms supported
30
Hashtags per set
<10s
Average generation time

What is the Hashtag Generator?

TextCharm's Hashtag Generator produces platform-specific hashtag sets from your content topic — grouped into three tiers so you understand exactly what each tag is doing and why it's there. No random lists, no copy-paste from a generic tool.

Every platform treats hashtags differently. Instagram rewards up to 30 well-chosen tags; TikTok works best with 5–8; LinkedIn penalises more than 5; Twitter benefits from just 1–3. The generator knows these rules and applies them automatically — so you never paste an Instagram hashtag strategy into LinkedIn by mistake.

  • Three groups per set: Niche, Mid-Tier, and Broad — each with a clear purpose
  • Platform-aware: different counts and rules for Instagram, TikTok, LinkedIn, and Twitter
  • Full set on one line at the bottom — copy and paste directly into your post
  • Generate all four platform sets at once with a single click
  • Every hashtag is relevant to your specific topic — no generic filler tags

How it works

From content description to ready-to-use hashtag strategy in three steps.

1

Describe your content

Enter a description of your post or video — what it shows, what it's about, and who it's for. The more specific you are, the more targeted and useful the hashtags.

2

Choose your platform and count

Select the platform you're posting on and how many hashtags you want. Optionally add your niche to help the AI find the most relevant community tags.

3

Copy and post

Review the three groups to understand the strategy, then copy the full ready-to-paste set at the bottom. Each platform section includes a note on the optimal hashtag count for that platform.

Three hashtag tiers — one complete strategy

Random hashtag lists don't work. A tiered strategy reaches different audiences at different stages of discovery.

🎯 Niche Hashtags Targeted reach

High relevance, lower competition. These tags connect you with a specific, engaged audience who is actively looking for exactly what you post. Niche tags drive the most qualified followers and the highest engagement rates.

e.g. #MinimalistDeskSetup, #VeganBakingRecipes, #FreelanceDesigner
📈 Mid-Tier Hashtags Solid reach

Strong community presence, 100K–2M posts on Instagram. Competitive enough to drive real discovery, targeted enough that your post doesn't immediately disappear. The backbone of any solid hashtag strategy.

e.g. #HomeOffice, #PlantBasedFood, #GraphicDesign
🌐 Broad Hashtags Maximum exposure

Large, high-traffic tags that expose your content to the widest possible audience. Used sparingly — they're competitive, so don't build your strategy around them. But one or two can give a post an initial spike.

e.g. #Travel, #Fitness, #Marketing

Platform-specific hashtag rules

Using the wrong number of hashtags can hurt reach instead of helping it. The generator applies these rules automatically.

Instagram

Up to 30 hashtags

Instagram supports up to 30 hashtags and all contribute to reach. A full set of relevant, mixed-tier tags is the standard best practice for maximum discovery.

TikTok

5–8 hashtags

TikTok's algorithm is topic-based, not hashtag-based. Use 5–8 focused tags — niche and mid-tier only. Excessive hashtags signal spam and reduce reach.

LinkedIn

3–5 hashtags

LinkedIn penalises posts with more than 5 hashtags. Use 3–5 professional, industry-relevant tags. The generator limits LinkedIn sets accordingly.

Twitter / X

1–3 hashtags

Twitter rewards concise hashtag use. More than 2–3 dilutes engagement. Choose only the most impactful tag for your tweet — trending or strong community tags only.

A hashtag strategy, not just a list

Built for creators, brands, and social media managers who want hashtags that actually drive discovery.

Grouped by Tier

Niche, mid-tier, and broad tags are clearly separated so you understand what each tag does. Swap individual tags in or out without losing the overall strategy.

Platform-Aware Rules

The generator applies different hashtag counts and conventions for each platform automatically — so your Instagram set doesn't look like your LinkedIn set.

Copy-Ready Full Set

All hashtags combined on a single line at the bottom of each section — ready to copy and paste directly into your post with no formatting or editing needed.

All Platforms at Once

Select "All platforms" to get four complete, correctly formatted hashtag sets — Instagram, TikTok, LinkedIn, and Twitter — in one generation.

Multilingual Output

Generate hashtag sets in 27 languages — useful for accounts posting in non-English markets where local-language hashtags drive significantly more reach.

Topic-Specific, Not Generic

Every hashtag is selected for your specific content description and niche — not pulled from a fixed database. No filler tags, no shadowbanned hashtags, no irrelevant broad terms.

Who uses the Hashtag Generator?

Anyone who posts on social media and wants more reach without spending 20 minutes on hashtag research.

Creators & Influencers

Stop reusing the same hashtags on every post. Generate a fresh, relevant set for each piece of content and reach new audiences every time you publish.

Brands & Businesses

Build a consistent hashtag strategy across your social channels. Different sets for different content types — product posts, behind-the-scenes, announcements, and campaigns.

Social Media Managers

Generate hashtag sets for multiple clients and content categories in seconds. No more manual research, no more recycled tag lists that stopped performing months ago.

Small Business Owners

Level the playing field with larger competitors. A well-researched hashtag strategy drives organic discovery without any paid promotion.

Frequently asked questions

The generator avoids known spam tags, banned hashtags, and tags commonly associated with inauthentic engagement (follow4follow, likeforlike, etc.). However, Instagram and TikTok update their banned hashtag lists frequently. If you notice a specific tag underperforming or not generating the "hashtag page" in analytics, swap it out for a niche alternative.

TikTok's discovery algorithm is primarily topic-based, not hashtag-based. The algorithm learns from watch time, shares, and completion rate — hashtags play a smaller role. Using 20+ hashtags on TikTok can signal spam and actually reduce reach. The generator caps TikTok sets at 5–8 focused tags and always includes a note explaining this.

Yes, and that's the point. The tiered structure lets you build a deliberate mix: niche tags for qualified discovery, mid-tier for community reach, and one or two broad tags for wider exposure. The full copy-paste set at the bottom already combines them in the recommended ratio — just copy that line.

No. Instagram's algorithm has been shown to reduce reach for accounts that reuse identical hashtag sets repeatedly — it's treated as repetitive, low-effort behavior. Generate a fresh set for each post, varying especially the niche and mid-tier tags while keeping a few consistent brand or community tags.

Each generation costs 2 credits — whether you generate for one platform or all four at once. Credits are included in all plans and can be topped up with a one-time credit pack at any time.

Yes — every new account receives free credits on sign-up, no payment or credit card required. You can use those credits to generate real content, test different lengths and tones, and get a feel for the tool before choosing a plan. When your free credits run out, you can subscribe to a plan or top up with a one-time credit pack at any time.

This tool supports all languages listed below. Simply select your preferred language in the settings before generating.
English Français Español Deutsch Português (Brasil) Português (Portugal) Italiano Nederlands Polski Română Svenska Dansk Norsk Suomi Čeština Magyar Български Українська Русский Türkçe العربية 中文 日本語 한국어 हिन्दी ภาษาไทย Tiếng Việt Bahasa Indonesia

More reach starts with the right hashtags

Stop guessing which hashtags to use. Describe your content and get a complete, grouped strategy in seconds.

No credit card required. Free credits included on sign-up.